Free Streaming Concerts From Fader Fort Digital to Broadcast Over Two Days
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The Exclusive 18-Hour Event With Over 100 Artists Starts Today, Tuesday, March 31 From 10 A.M. – 7 P.M. And Continues On Wednesday, April 1 From 10 A.M. – 7 P.M.
Last week, globally renowned brand, The FADER announced that it has decided to take the typically invite-only FADER FORT to a digital platform, with a day-long broadcast. However, due to overwhelming response from the music community, The FADER is delighted to announce that FADER FORT Digital is extending to two days, starting today, Tuesday, March 31 from 10 AM – 7 PM and then will continue on Wednesday, April 1 starting at 10 AM – 7 PM.
The FADER FORT Digital broadcast, which is sponsored by BACARDÍ®, TRULY Hard Seltzer and &pizza, features over 100 exclusive, curated performances provided by both emerging and acclaimed artists. Confirmed artists over the two days include: 070 Shake, Ari Lennox x Jid, Childish Major, Diana Gordon, DJ Shadow, Earthgang, Half Waif, Hanson, Jamila Woods, Jehnny Beth x Joe Talbot (Idles), Jojo x Lido, Little Dragon, Phantogram, Mariah The Scientist, Noah Cyrus, Riz Ahmed, RMR, SG Lewis, Sofi Tukker, Tokimonsta, and Co-founder Of Black Lives Matter – Patrisse Cullors. Plus, in typical FADER FORT fashion, additional artists may be announced.
Just like any other live festival performance, artist’s have designated performance slots that will be accessible on a dedicated web page along with a direct link to the artist’s chosen charity.
Fans can tune in this morning at THEFADER.COM/FORT for today’s line-up. Later this afternoon The FADER FORT Digital will announce their April 1 line-up.
The complete two day line-up is listed below and all performances will be available for 24 hours only at www.thefader.com/fort.
“It’s been amazing to see the response not just from the artist community, but our brand partners too,” says Rob Stone, Co-Founder and Co-CEO of The FADER. “Now more than ever is the time for the music community and our trusted partners to come together to support one another.”
To kick off the charitable giving aspect of Digital FORT, TRULY Hard Seltzer has committed $20,000 to Sweet Relief Musicians Fund. As a brand that celebrates originality, creativity, and flavor TRULY understands how music and entertainment can bring people together. To champion the music and entertainment industry, Truly’s donation will provide financial assistance to all types of career musicians and music industry workers who are directly affected by COVID-19.
&pizza is also encouraging folks to think charitably by texting #FADERFEEDS to 200-03 which will prompt the user to donate pizza to local hospital workers on the front lines. Those who participate will also be entered into a giveaway to win $331 worth of pizza as a thank you for their act of kindness. Since 3/14, &pizza has donated 13,000+ pizzas to those heroes, and looks forward to upping that number with the support of The FADER’s audience.
With the nation now on lockdown, The FADER, along with dozens of musicians have come together to bring FADER FORT to your living room. Don’t miss this highly anticipated, one-time, two day digital broadcast event.
Artists included in the two day line-up are below:
(In alphabetical order)
Angel & Dren
Ari Lennox x JID
Field Medic x Pickleboy
Jehnny Beth X Joe Talbot (Idles)
Johnny From Highly Suspect
Jojo x Lido
Jucee Froot X Dj Paul
Last Night In Paris
Margaret Glaspy & Tyler Chester
Mariah The Scientist
Sen Morimoto x Kaina
Tom Misch x Yussef Dayes
Trina X Mulatto
DIGITAL FORT Charities:
More about FADER FORT Digital:
“FADER FORT always brings people together,” says Jon Cohen, FADER Co-Founder and Co-CEO. “For 17 years FADER FORT was built around the love and support we were always shown from local music fans in Austin and NYC, including an incredible team of hard-working people who work behind the scenes to bring it to life. With the global live music industry and our adopted home of Austin Texas in need, we are hoping that by taking FADER FORT digital we can add some brightness and financial support in these challenging times.”
“Music unites us, even if we can’t physically be together in the same space,” Cohen continues. “We thank all of the artists who have supported us and ask their fans and our FADER audience to please donate and support those in need where they can”.
FADER FORT has been a platform for musical discovery, often launching the careers of artists who perform at the event. Viewers can expect this to be a fun and crazy mixed bag of fresh exclusive content from fan favorites. Guapdad 4000 will give fans a cooking demo as Gordon Scamsey in a “Cooking with Flava” segment, plus spectators can watch Ashnikko (who was going to perform a surprise after-hours set at FADER FORT this year) sing along to her hit single “Tantrum” as she’s getting waxed and a rare one time only performance from the recent Drake collaborator and R&B’s latest crooner on the rise Giveon. In addition, Phantogram will provide viewers with a personalized message, while drill rapper G Herbo will take the audience behind the scenes from his recent tour. Plus, in typical FADER FORT fashion, we can expect some very special last-minute guests to be announced.
Just like any other live festival performance, artists will have designated performance slots that will be accessible on a dedicated web page along with a direct link to the artist’s chosen charity. Visitors to the digital Fort are encouraged to make donations. All performances will be available for 24 hours only at www.thefader.com/fort.
In previous years, FADER FORT has hosted surprise and scheduled performances by Drake, Cardi B, Kanye West, Diddy, Lil’ Wayne, Kendrick Lamar, A$AP Rocky, and other notable acts – often before they became household names.