March 19, 2024

Original content about Gibson Guitars, Guitar Collections and Gibson Artists now available.

NASHVILLE, TN (January 7, 2020) Gibson today announced GIBSON TV, the iconic American-made guitar maker’s first-ever all-original network. Featuring original series from the world’s best storytellers, GIBSON TV launched worldwide today, January 7, with the first episodes of the series titled “THE PROCESS” and “THE COLLECTION” available for streaming.

GibsonTV has premiered the second episode of the series titled ICONS–a longform interview series with some of the most iconic artists, producers and music business pioneers.

In this episode, GibsonTV sits down with heavy metal pioneer Tony Iommi to talk about his early years in Birmingham, England, the accident that almost ended his career as a guitarist and his 55-year musical journey with Black Sabbath. Tony Iommi’s career, like the man himself, is universally loved and revered. And while his innovative tuning and playing styles were a major part of his monstrous tones, a Gibson SG named “Monkey” was at the center of it all.

GIBSON TV will offer an inspiring and powerful lineup of all-new exclusive, original shows, including:

  • “THE PROCESS” – Season 1 of “The Process” takes a cinematic look at Gibson’s crown jewel, the main Gibson USA Factory in our hometown of Nashville, TN. This landmark series will take viewers on an episodic look at the physical process of how a Gibson guitar is made as well as introduce them to the artisans who hand-craft these beloved instruments. Watch the first episode of “THE PROCESS” below.
  • “THE COLLECTION” – In this series, host Mark Agnesi will take viewers on a deep dive into the extraordinary, personal guitar collections of music’s biggest artists. Watch the first episode of “THE COLLECTION” below.
  • “THE SCENE” – This travel and lifestyle series follows host Mark Agnesi to cities around the US and aboard to find the coolest music destinations that help make up that city’s music scene.
  • “MY FIRST GIBSON” – An epic series that gives the artists the stage to tell the story of how and why they acquired their first Gibson guitar, delving into their musical history and influences and playing style.
  • “ICONS” – This long form interview series sits down with some of the most iconic artists, producers and music business pioneers. “Icons” explores a deep dive into the rarified world of these music luminaries.
  • “BEHIND THE BOARD” – This “in the studio” series gives both musicians and producers a chance to look back and discuss the recording process in detail of their most ground-breaking and inspired albums.
  • “THE SONGBOOK” – This special, acoustic all-performance series showcases stripped down performances shot in beautiful spaces from world renowned artists and up-and-coming musicians.

Subscribers can watch GIBSON TV originals on demand via Gibson.com. Viewers can subscribe to GIBSON TV (HERE), so they can be notified when new episodes become available.

“We are excited to be launching GIBSON TV, our own online network. Our production team, led by Mark Agnesi and Todd Harapiak, has been working to make this happen for the last year, creating original programming and working closely with our artist community. Our objective is to make the journey of making music matter more than ever through storytelling. Music lovers around the world will now have access to engaging shows, created with iconic artists, on GIBSON TV. And this is just the beginning, we have a lot more coming,” says Cesar Gueikian, Chief Merchant Officer of Gibson Brands.

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